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From the brand
A long-wearing cream-to-powder multi-stick that delivers a soft matte wash of color for blurred lips and cheeks with a natural finish.
TypeblushFormulastickSize0.29 oz/8.5 g
Written review conclusions are awaiting a verified full review analysis.
About the product
What it is
A long-wearing cream-to-powder multi-stick that delivers a soft matte wash of color for blurred lips and cheeks with a natural finish.
What else you need to know
This buildable, long-wearing formula blends color seamlessly into cheeks and layers beautifully over makeup. On lips, the soft-blurring texture feels weightless and builds effortlessly. The result? Flushed cheeks and pillowy lips all day. Pairs well with the No. 2 Brush from KJH.brand (sold separately).
How to Apply
01Cheeks:.
02Apply directly to the cheeks or pick up product from the stick with your fingertips or a brush.
03Tap and softly blend into the skin.
04Build to achieve your desired level of color.
05Swipe directly onto lips or tap on with your fingertip for a softer, blurred effect.
06To soften, blend the edges of your lips with your finger/.
07Layer to build your desired level of color.
Ingredient Analysis
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310 written review excerpts from Sephora, KJH Brand
monimoni42VerifiedSep 01, 2026
Underwhelming product
No pigment, you have to reapply multiple times, will lift anything you have under, enhances texture. Very disappointing product
drewsmomVerifiedOct 09, 2026
Wayyyyy better than Toasted Teddy. This blush is the perfect blond zing product because it blends down to a matte finish. It’s also incredible on the lips as a contour, no lip liner needed for a blurred lip look, however I recommend a lip balm or gloss if you tend to have dry lips. I’ve also tried blending this onto my eyelids and it was a great one and done shadow color. Best multi use stick I’ve ever tried.
sallyraboniVerifiedOct 13, 2026
Meh…
Nice pigment, blendable. Little too dry. Doesn’t last.
GefshowAug 09, 2026
Cute Idea, but Not Long Wear or Super Impactful
I really like the idea of this stick, but it didn’t really give the results I was hoping for. To the touch it’s not even like waxy or anything which I feel like would help it have longer wear. The color of my cheeks didn’t work out too well and didn’t shine through my natural skin tone very well, which I was surprised by because a light pink usually pops on me as much as I’d hope. It did work well on my lips, but again didn’t last long. This may work better for others and maybe I need a...
8304434977VerifiedSep 11, 2026
Chalky
Feels like chalk and does not blend well :/ I love her other products so I was disappointed that this didn’t work out
gdfigueroaVerifiedAug 30, 2026
KJH Blush
I already owned soft raisin from KJH and got so excited when they came to Sephora. This blush is so beautiful and pigmented. It lasts a long time and blends very well. On the lips, I recommend moisturizing before applying, but beautiful regardless.
VMc94VerifiedSep 12, 2026
Love KJH!
Such a pretty, flattering color!! Love the formula - dryer than I expected but the color really lasts. So pretty on cheeks and lips and a bit on the lids.
TrayVelAug 17, 2026
Bright colors
It has more product than regular lipsticks. It is a vibrant, bright red that offers medium to long wear, provided you reapply it. Its texture feels a little drying, I would recommend using a lip balm beforehand.
lag210VerifiedOct 16, 2026
A miss
I love KJH as a brand, but this was a miss.It is long lasting, but dry. I have dry skin and this formula is better for oily skin.
kkbeansVerifiedOct 04, 2026
use everyday now
my 2nd review of these after purchasing 2 more. love the blendable formula , people saying they are dry but they are meant to be . i have dry mature skin and they blend to a beautiful blurring matte finish. the colors are gorgeous , plan to buy the brighter ones in the spring. have never used such a unique formula. you can mix the colors and blend as well , raisin makes a beautiful blonzer shade. buy the kjh brushes they are also amazing. ps love the purple packaging!
JenNov 05, 2026
Found my perfect blush
I’ve just repurchased soft coral after using every last bit of the one before. It’s just the perfect shade and is easy to apply and blend. I switch between application methods but it’s usually with a brush. Love a bit on my eyes too. Please never discontinue this!
KaitlynC13VerifiedOct 30, 2026
A MUST - add to cart!
I have 4 colors of this and am totally obsessed. The shades are truly perfect, so versatile and have great wear time. I use them on eyes, lip and face everyday and refuse to have a routine with at least one included. :)